Avoid mistakes when budgeting your marketing plan
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Understanding the priorities for your marketing strategy is the first step in getting the ball moving towards its implementation. Another essential component of the process is creating a realistic budget with quantifiable expectations for a return on your investment.
During the recorded webinar Jim will discuss:
- How to get started in setting your marketing budget
- How to track its effectiveness
- How to know when to pivot to additional or different marketing channels during the year
We will also cover mistakes we have seen law firm’s make in creating their marketing budgets and how to avoid them.
Who Should watch this video: Attorneys and staff interested in planning their marketing efforts.
Duration: 43 minutes