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The Importance of an Integrated Marketing Strategy
October 2, 2020 @ 2:00 pm - 3:00 pm EDT
Free Webinar: Friday, October 2, 2:00-3:00 p.m. ET
You know marketing is an important element of your law firm’s business plan but how do you manage all the moving parts? Posting relevant content, maximizing SEO, keeping your website current, managing ad campaigns…it can be overwhelming. But having an integrated strategy and managing each of these moving parts will increase your return on investment and give the marketplace a clear picture of the services you provide.
During this webinar, we will discuss an approach to make sure that all your firm’s efforts are communicating a consistent message and the individual components are working together. The goal is to maximize the impact your message has on potential clients and referral sources. Join us to learn these “bigger picture” insights that will guide marketing strategy and dollars now and in the future.
Who Should Attend:
Legal professionals looking to take their marketing strategies to the next level.
Get the Recording!
VALERIE PETERSON, J.D.
LORI PULVERMACHER, MBA
Practice Solutions Advisor, Law as a Business Services
JIM WOLVERTON, J.D.
Assistant Director of Education, ElderCounsel
HILARY JOHNSON, MBA
Director of Creative Services, Law as a Business Services