Brand Strategies Your Law Firm Should Utilize
When talking about branding, the conversation is about more than just your law firm’s logo – branding is how your audience interacts with your law…
Law Firm Marketing 101: Branding
How many marketing or branding classes did you take in law school? Probably not many, but marketing is an essential part of growing a business.…
Technology Your Law Firm Should Use
Many industries, including law firms, are facing incredible challenges to meet their clients' needs. Law firms have started to use different technology to reach their…
Steps to Building Long-lasting Client Relationships
Any law firm can understand the importance of gaining new clients, but earning their long-term loyalty is key to building a business. Growing brand awareness…
Marketing Tips for Your Elder Law Practice
Elder law attorneys often wonder whether or not they can truly gain value from their direct-mail strategies and what, if any, advantages it provides over…
Benefits of SEO for Your Elder Law Practice Website
As an elder law attorney, or an attorney that’s currently adding elder law to an existing practice, you definitely want to establish a large client…
Increase Your Online Presence with a Facebook Business Page
Consumers are increasingly turning to social media to not only interact with friends and family but also to connect with companies. For many small businesses,…
For Successful Law Practices, New Client Generation Never Takes A Day Off
Thank you to our guest blogger Chuck Terry, of Sandler Training by SalesGrowth MD, for leading this conversation on business development. In some business’ seasonality…
How to Create a Google My Business Listing
It comes as no surprise that the vast majority of localized businesses are found millions of times per day via Google. As the largest search…
3 Tips to a Better Initial Consultation
Something they never teach you in law school is how to run a business. We weren't taught how to close business and marketing. We only…
