Why Your Firm’s Logo Matters
A logo is a vital part of any brand identity. It represents much more than an image; it's a point of brand awareness for your…
The Benefits of LinkedIn Advertising
For many businesses, social media marketing means utilizing Facebook and Instagram advertising. But depending on your law firm's business goals, those platforms may not always…
The Importance of Web Design for Your Law Firm
Having a web design that is thoroughly planned out to align with your brand is very important for businesses, including law firms. Many factors, including…
How SEO and PPC Can Work Together for your Law Firm
It can become an endless debate on which is better for your business, organic or paid traffic. It is a common assumption that SEO and…
Why is Branding Important for Law Firms?
Branding is defined as the practice of creating a name, symbol, or design identity that is easily recognizable as belonging to your company. Your brand…
How to Reach Clients When You Can’t Meet in Person
Today, businesses large and small face the possibility of dwindling sales and new operational hurdles. Businesses, including law firms, are shifting gears in their client…
How a Marketing Strategy Generates New Clients
Whether your law firm has been established for generations or you are just starting your firm, acquiring new clients and retaining their loyalty is vital.…
5 Tips to Improve Your Law Firm’s Social Media
When potential clients are looking for legal counsel you want your law firm to be the first resource discovered online. The competition is tough and…
Law Firm Marketing Trends in 2020
Law firms are pivoting their marketing strategy to meet their client's legal needs in the wake of COVID-19. It is no surprise the market has…
Digital Marketing Tips for Law Firms
Digital marketing is a necessity for your law firm in our tech-driven world. Making a mark online requires multiple marketing strategies, including a powerful optimized…
